42 IT consultancy, advisory and information services excluding training; technical support, assistance and consultancy, namely, technical administration of computer software, application software, software for use as an application programming interface (API) and computer firmware; installation, maintenance, repair, integration, configuration, testing, updating, programming, implementation, design and development relating to computer software, application software, and software for use as an application programming interface (API) and computer firmware; scientific and technological services, namely, research and development in the field of computer software and hardware; research and development of computer software, application software, software for use as an application programming interface (API) and computer firmware; providing temporary use of non-downloadable software for streaming music; electronic data storage and back up services; electronic storage services for archiving data; provision of temporary use of non-downloadable software for creating, authoring, distributing, downloading, transmitting, receiving, playing, editing, extracting, encoding, decoding, displaying, storing and organising digital media, data, music, audio books, audio files and multimedia content; provision of temporary use of non-downloadable software for accessing, downloading, streaming or transmitting digital media, data, music, audio books, audio files and multimedia content made available or hosted by third party content providers and services for which a user has registered or subscribed via speakers, headphones, digital media systems, digital media system hardware and components thereof, smart televisions, home theatre and home entertainment systems and components thereof, vehicular entertainment systems, wearable digital electronic devices and portable and handheld digital electronic devices; provision of temporary use of non-downloadable software for broadcasting, delivering, distributing, downloading, reproducing, streaming or transmitting digital media, data, music, audio books, audio files and multimedia content via speakers, headphones, digital media systems, digital media system hardware and components thereof, smart televisions, home theatre and home entertainment systems and components thereof, vehicular entertainment systems, wearable digital electronic devices and portable and handheld digital electronic devices; provision of temporary use of non-downloadable software for broadcasting, delivering, distributing, downloading, reproducing, streaming or transmitting digital media, data, music, audio books, audio files and multimedia content via the Internet or other computer or communications networks; provision of temporary use of non-downloadable software for creating and sharing playlists and song lists; provision of temporary use of non-downloadable software for creating and accessing, downloading, streaming or transmitting personalised playlists and song lists based on a user's listening preferences in connection with digital media, data, music, audio books, audio files and multimedia content made available or hosted by third party content providers and services to which the consumer has registered or subscribed; provision of temporary use of non-downloadable software enabling users to create individual playlists and song lists, create personalised audio feeds and designate favourite digital media, data, music, audio books, audio files and multimedia content whether or not made available or hosted by third party content providers; provision of temporary use of non-downloadable software for reviewing, recommending and sharing digital media, data, music, audio books, audio files, multimedia content, authors, artists, albums, playlists and song lists; provision of temporary use of non-downloadable software enabling users to search for digital media, data, music, audio books, audio files and multimedia content whether or not made available or hosted by third party content providers and services; provision of temporary use of non-downloadable software enabling digital media, data, music, audio books and audio files to be downloaded to and accessed on a computer or other portable consumer electronic device; provision of temporary use of non-downloadable software for use in playing, organising, downloading, uploading, transmitting, manipulating and reviewing digital media, data, music, audio books, audio files and multimedia content; provision of temporary use of non-downloadable software for identifying, locating, grouping, distributing and managing digital media, data, music, audio books, audio files and multimedia content between computer servers and computers or other portable consumer electronic devices; provision of temporary use of non-downloadable software for enabling transmission, storage, sharing, collection, editing, organising and modifying digital media, data, music, audio books, audio files, images, messages and multimedia content for use in social networking; provision of temporary use of non-downloadable software for monitoring and reporting on the performance of hardware including speakers, headphones, digital media systems, digital media system hardware and components thereof, smart televisions, home theatre and home entertainment systems and components thereof, vehicular entertainment systems, wearable digital electronic devices and portable and handheld digital electronic devices; consulting in the field of cloud computing networks, systems and applications; information, advisory and consultancy services relating to all the aforesaid services