35 Advertising services; business management; business administration services; providing office functions; wholesale and retail store services featuring spice mixtures for making pastry and confections, flour, prepared flour and semi-finished flour mixtures for use in baking, baking agents and baking ingredients for making pastry and confections based on cereal products, starch preparations, pregelatinised starch, starch sugar, starch syrup, maltodextrins and pyrodextrins, malt bread, malt coffee, malt cakes, malt biscuits, malted bread mixes, malt coffee extracts, malt for human consumption, fruited malt loaf, malt extracts for food, malt extracts used as flavouring, biscuits for human consumption made from malt, malt extracts for use as baking agents, baking powder and yeasts, bakery goods and confectionery, bread, pastry and long-life bakery products, doughs, fillings, toppings, compound coatings in the nature of icing and icing creams for pastry and confectionery, preparations for making cake doughs, shortcrust pastry and yeast doughs, pound cakes, sponge cakes, choux pastry and basic pastry for bakery goods, natural and artificial flavourings, essences and extracts for foodstuffs, seasonings, condiments, also in the form of essences, extracts and concentrates, seasoning mixes, edible ices, ice cream preserves, powders for making ice cream, malt, malt for breweries and distilleries, malt germs, malt grains malt for brewing, malt for distilling, malt and unprocessed cereals, beer barley, beers, beer and brewery products, beer wort, lager beers, lagers, flavoured beers, beer-based beverages, mineral and aerated waters and other non-alcoholic beverages, malt beer, malt wort, non-alcoholic malt beverages, malt syrup for beverages, black beer (toasted-malt beer), fruit beverages and fruit juices, syrups and other malt based preparations, for making beverages, essences for making beverages, hop extracts for making beer