9 Calculating machines, data processing equipment, and computers; computer software for use in data targeting, profiling, segmenting, collection, management, analysis, storage and transmission in the field of advertising; computer game software; computer hardware; computer memory devices; recorded computer operating programs; computer peripheral devices; recorded computer programs for use in data targeting, profiling, segmenting, collection, management, analysis, storage and transmission in the field of advertising; computer programs in the nature of downloadable software for use in data targeting, profiling, segmenting, collection, management, analysis, storage and transmission in the field of advertising; computers; computer software applications for use in data targeting, profiling, segmenting, collection, management, analysis, storage and transmission in the field of advertising; recorded computer software for use in data targeting, profiling, segmenting, collection, management, analysis, storage and transmission in the field of advertising; computer software for disseminating advertising for others; data processing apparatus; diagnostic apparatus, not for medical purposes, namely, computer software used to track sales figures, impressions, clicks, and conversions to determine the success of an advertising campaign; downloadable image files containing artwork, text, images, graphics and internet web links relating to advertising; downloadable music files; electronic notice boards; downloadable electronic publications in the nature of magazines, newsletters, articles, journals, brochures and prospectuses in the field of advertising