Word

BID SWITCH

Status

Registered

Status Code

700

Status Date

Tuesday, June 4, 2019

Serial Number

79195754

Registration Number

5766254

Registration Date

Tuesday, June 4, 2019

Mark Type

3000

Filing Date

Monday, June 20, 2016

Published for Opposition

Tuesday, March 19, 2019

Trademark Owner History

Criteo Technology SAS -
Exezars Limited - Original Registrant

Classifications

9 Apparatus and instruments for conducting, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; blank magnetic data carriers, blank recordable optical discs; blank compact discs, recordable DVDs; mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment, computers; computer software for use as a data management platform (DMP), to develop trading strategies, to download and display advertising, to purchase digital advertising, to purchase advertising in an automated fashion, including through use of a demand side platform (DSP), to sell advertising in an automated fashion, including through use of a supply side platform (SSP), for use as cross-site advertiser analytics, for use as single-site publisher analytics, for use in real-time bidding, to build, operate and evolve real-time trading platforms all for use in the field of on-line advertising and real-time media trading; fire-extinguishing apparatus; pre-recorded electronic and digital media, namely, CDs, DVDs, CD-ROMs featuring software for use as a data management platform (DMP), to develop trading strategies, to download and display advertising, to purchase digital advertising, to purchase advertising in an automated fashion, including through use of a demand side platform (DSP), to sell advertising in an automated fashion, including through use of a supply side platform (SSP), for use as cross-site advertiser analytics, for use as single-site publisher analytics, for use in real-time bidding, to build, operate and evolve real-time trading platforms all for use in the field of on-line advertising and real-time media trading; computer programs for use as a data management platform (DMP), to develop trading strategies, to download and display advertising, to purchase digital advertising, to purchase advertising in an automated fashion, including through use of a demand side platform (DSP), to sell advertising in an automated fashion, including through use of a supply side platform (SSP), for use as cross-site advertiser analytics, for use as single-site publisher analytics, for use in real-time bidding, to build, operate and evolve real-time trading platforms all for use in the field of on-line advertising and real-time media trading; computer software platforms for on-line advertising and real-time media trading; all of the aforementioned goods being in connection with the provision of a neutral infrastructure for enabling the interconnection and operability of disparate data and advertising technology platforms in the online advertising market

38 Telecommunications, namely, transfer of voice, video, images, data and documents by telecommunications; telecommunication services, namely, providing Internet access via broadband optical or wireless networks; computer communication and Internet access, namely, electronic transmission of data and documents among users of computers; provision of access to the Internet for content, websites and portals; rental of access time to global computer networks; message sending; providing access to databases; all of the aforementioned goods being in connection with the provision of a neutral infrastructure for enabling the interconnection and operability of disparate data and advertising technology platforms in the online advertising market

35 Advertising services; business management; business administration services; business operation, business administration and office functions; advertising, marketing and promotional services; online advertisements; online advertising via a computer communications network; providing and rental of advertising space, advertising time and advertising materials on the internet; distribution of advertising material for marketing and promotional purposes; dissemination of advertising for others via an on-line communications network on the internet; advertising, marketing and promotional consultancy, advisory and assistance services; commercial trading and consumer information services, namely, providing consumer information in the field of on-line advertising and real-time media trading; auctioneering services; providing online auction services; providing an online auction exchange for trading media; business assistance, management and administrative services; business consultancy and advisory services; business information services provided online from a global computer network on the internet; all of the aforementioned goods being in connection with the provision of a neutral infrastructure for enabling the interconnection and operability of disparate data and advertising technology platforms in the online advertising market

42 Scientific and technological services, namely, research and design of computer software in the field of on-line advertising and real-time media trading; industrial analysis and research services of computer software in the field of on-line advertising and real-time media trading; design and development of computer hardware and software; IT integration services; software development, programming and implementation; computer programming services; computer programming consultancy; computer software installation and maintenance services; software customization services; installation and customization of computer applications software; web site hosting services; software as a service, namely, hosting software for use by others for use as a data management platform (DMP), to develop trading strategies, to download and display advertising, to purchase digital advertising, to purchase advertising in an automated fashion, including through use of a demand side platform (DSP), to sell advertising in an automated fashion, including through use of a supply side platform (SSP), for use as cross-site advertiser analytics, for use as single-site publisher analytics, for use in real-time bidding, to build, operate and evolve real-time trading platforms all for use in the field of on-line advertising and real-time media trading; rental of software; cloud computing featuring software for use as a data management platform (DMP), to develop trading strategies, to download and display advertising, to purchase digital advertising, to purchase advertising in an automated fashion, including through use of a demand side platform (DSP), to sell advertising in an automated fashion, including through use of a supply side platform (SSP), for use as cross-site advertiser analytics, for use as single-site publisher analytics, for use in real-time bidding, to build, operate and evolve real-time trading platforms all for use in the field of on-line advertising and real-time media trading; hosting of digital content on the internet; IT consultancy; IT consulting services regarding on-line advertising and real-time media trading; rental of web servers; providing virtual computer systems and virtual computer environments through cloud computing; all of the aforementioned goods being in connection with the provision of a neutral infrastructure for enabling the interconnection and operability of disparate data and advertising technology platforms in the online advertising market

The mark consists of the stylized wording "BID SWITCH" in black, with a right-facing red arrowhead to the left of the letter "B" and a left facing red arrowhead to the right of the letter "H".
The color(s) red and black is/are claimed as a feature of the mark.
"BID" FOR COMPUTER SOFTWARE FOR USE AS A DATA MANAGEMENT PLATFORM (DMP), TO DEVELOP TRADING STRATEGIES, TO DOWNLOAD AND DISPLAY ADVERTISING, TO PURCHASE DIGITAL ADVERTISING, TO PURCHASE ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A DEMAND SIDE PLATFORM (DSP), TO SELL ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A SUPPLY SIDE PLATFORM (SSP), FOR USE AS CROSS-SITE ADVERTISER ANALYTICS, FOR USE AS SINGLE-SITE PUBLISHER ANALYTICS, FOR USE IN REAL-TIME BIDDING, TO BUILD, OPERATE AND EVOLVE REAL-TIME TRADING PLATFORMS ALL FOR USE IN THE FIELD OF ON-LINE ADVERTISING AND REAL-TIME MEDIA TRADING; PRE- RECORDED ELECTRONIC AND DIGITAL MEDIA, NAMELY, CDS, DVDS, CD-ROMS FEATURING SOFTWARE FOR USE AS A DATA MANAGEMENT PLATFORM (DMP), TO DEVELOP TRADING STRATEGIES, TO DOWNLOAD AND DISPLAY ADVERTISING, TO PURCHASE DIGITAL ADVERTISING, TO PURCHASE ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A DEMAND SIDE PLATFORM (DSP), TO SELL ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A SUPPLY SIDE PLATFORM (SSP), FOR USE AS CROSS-SITE ADVERTISER ANALYTICS, FOR USE AS SINGLE-SITE PUBLISHER ANALYTICS, FOR USE IN REAL-TIME BIDDING, TO BUILD, OPERATE AND EVOLVE REAL-TIME TRADING PLATFORMS ALL FOR USE IN THE FIELD OF ON-LINE ADVERTISING AND REAL-TIME MEDIA TRADING; COMPUTER PROGRAMS FOR USE AS A DATA MANAGEMENT PLATFORM (DMP), TO DEVELOP TRADING STRATEGIES, TO DOWNLOAD AND DISPLAY ADVERTISING, TO PURCHASE DIGITAL ADVERTISING, TO PURCHASE ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A DEMAND SIDE PLATFORM (DSP), TO SELL ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A SUPPLY SIDE PLATFORM (SSP), FOR USE AS CROSS-SITE ADVERTISER ANALYTICS, FOR USE AS SINGLE-SITE PUBLISHER ANALYTICS, FOR USE IN REAL-TIME BIDDING, TO BUILD, OPERATE AND EVOLVE REAL-TIME TRADING PLATFORMS ALL FOR USE IN THE FIELD OF ON-LINE ADVERTISING AND REAL-TIME MEDIA TRADING IN CLASS 9, FOR AUCTIONEERING SERVICES; PROVIDING ONLINE AUCTION SERVICES; PROVIDING AN ONLINE AUCTION EXCHANGE FOR TRADING MEDIA IN CLASS 35, AND FOR SOFTWARE AS A SERVICE, NAMELY, HOSTING SOFTWARE FOR USE BY OTHERS FOR USE AS A DATA MANAGEMENT PLATFORM (DMP), TO DEVELOP TRADING STRATEGIES, TO DOWNLOAD AND DISPLAY ADVERTISING, TO PURCHASE DIGITAL ADVERTISING, TO PURCHASE ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A DEMAND SIDE PLATFORM (DSP), TO SELL ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A SUPPLY SIDE PLATFORM (SSP), FOR USE AS CROSS-SITE ADVERTISER ANALYTICS, FOR USE AS SINGLE-SITE PUBLISHER ANALYTICS, FOR USE IN REAL-TIME BIDDING, TO BUILD, OPERATE AND EVOLVE REAL-TIME TRADING PLATFORMS ALL FOR USE IN THE FIELD OF ON-LINE ADVERTISING AND REAL-TIME MEDIA TRADING; CLOUD COMPUTING FEATURING SOFTWARE FOR USE AS A DATA MANAGEMENT PLATFORM (DMP), TO DEVELOP TRADING STRATEGIES, TO DOWNLOAD AND DISPLAY ADVERTISING, TO PURCHASE DIGITAL ADVERTISING, TO PURCHASE ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A DEMAND SIDE PLATFORM (DSP), TO SELL ADVERTISING IN AN AUTOMATED FASHION, INCLUDING THROUGH USE OF A SUPPLY SIDE PLATFORM (SSP), FOR USE AS CROSS-SITE ADVERTISER ANALYTICS, FOR USE AS SINGLE-SITE PUBLISHER ANALYTICS, FOR USE IN REAL-TIME BIDDING, TO BUILD, OPERATE AND EVOLVE REAL-TIME TRADING PLATFORMS ALL FOR USE IN THE FIELD OF ON-LINE ADVERTISING AND REAL-TIME MEDIA TRADING IN CLASS 42

Trademark Events

Nov 19, 2022

Change Of Owner Received From Ib

Oct 4, 2019

Final Decision Transaction Processed By Ib

Sep 17, 2019

Final Disposition Notice Sent To Ib

Sep 17, 2019

Final Disposition Processed

Sep 4, 2019

Final Disposition Notice Created, To Be Sent To Ib

Jun 4, 2019

Registered-Principal Register

May 31, 2019

Notification Processed By Ib

Mar 19, 2019

Official Gazette Publication Confirmation E-Mailed

Mar 19, 2019

Published For Opposition

Feb 27, 2019

Notification Of Possible Opposition Sent To Ib

Feb 27, 2019

Notice Of Start Of Opposition Period Created, To Be Sent To Ib

Feb 27, 2019

Notification Of Notice Of Publication E-Mailed

Feb 13, 2019

Law Office Publication Review Completed

Feb 12, 2019

Exparte Appeal Terminated

Feb 12, 2019

Approved For Pub - Principal Register

Feb 12, 2019

Examiner's Amendment Entered

Feb 12, 2019

Notification Of Examiners Amendment E-Mailed

Feb 12, 2019

Examiners Amendment E-Mailed

Feb 12, 2019

Examiners Amendment -Written

Dec 11, 2018

Notification Of Non-Final Action E-Mailed

Dec 11, 2018

Non-Final Action E-Mailed

Dec 11, 2018

Non-Final Action Written

Dec 6, 2018

Jurisdiction Restored To Examining Attorney

Nov 30, 2018

Examiners Request For Remand To Ttab

Oct 1, 2018

Jurisdiction Restored To Examining Attorney

Jul 31, 2018

Notification Of Action Denying Req For Recon E-Mailed

Jul 31, 2018

Action Denying Req For Recon E-Mailed

Jul 31, 2018

Action Continuing Final - Completed

Jul 18, 2018

Teas/Email Correspondence Entered

Jul 18, 2018

Correspondence Received In Law Office

Jul 18, 2018

Assigned To Lie

Jul 6, 2018

Teas Request For Reconsideration Received

Jul 6, 2018

Ex Parte Appeal-Instituted

Jul 6, 2018

Jurisdiction Restored To Examining Attorney

Jul 6, 2018

Exparte Appeal Received At Ttab

Apr 27, 2018

Notification Of Possible Opposition - Processed By Ib

Apr 11, 2018

Notification Of Possible Opposition Sent To Ib

Apr 11, 2018

Notification Of Possible Opposition Created, To Be Sent To Ib

Jan 6, 2018

Notification Of Final Refusal Emailed

Jan 6, 2018

Final Refusal E-Mailed

Jan 6, 2018

Final Refusal Written

Dec 21, 2017

Teas/Email Correspondence Entered

Dec 20, 2017

Correspondence Received In Law Office

Dec 20, 2017

Teas Response To Office Action Received

Nov 14, 2017

Attorney Review Completed

Nov 8, 2017

Limitation From The Ib - Request Exam Review

Sep 21, 2017

Limitation Of Goods Received From Ib

Jun 20, 2017

Notification Of Non-Final Action E-Mailed

Jun 20, 2017

Non-Final Action E-Mailed

Jun 20, 2017

Non-Final Action Written

Jun 13, 2017

Previous Allowance Count Withdrawn

May 2, 2017

Withdrawn From Pub - Og Review Query

Apr 17, 2017

Approved For Pub - Principal Register

Apr 1, 2017

Teas/Email Correspondence Entered

Mar 31, 2017

Correspondence Received In Law Office

Mar 31, 2017

Teas Response To Office Action Received

Dec 17, 2016

Refusal Processed By Ib

Dec 1, 2016

Non-Final Action Mailed - Refusal Sent To Ib

Dec 1, 2016

Refusal Processed By Mpu

Dec 1, 2016

Non-Final Action (Ib Refusal) Prepared For Review

Nov 30, 2016

Non-Final Action Written

Nov 19, 2016

Application Filing Receipt Mailed

Nov 15, 2016

Assigned To Examiner

Nov 15, 2016

New Application Office Supplied Data Entered In Tram

Nov 10, 2016

Sn Assigned For Sect 66a Appl From Ib