The mark consists of B' LEADER !" in stylized font with a curved band above and below the "B" and apostrophe. The letter "B" and the apostrophe appear in red with white inner border and gray outer border. The curved bands appear in gray with a white border and gray shadowing. The word "LEADER" and the exclamation mark appear in black with a white inner border and gray outer border.
In the Statement, Page 1, lines 5-21, "Advertising services; business services, namely, professional business consultancy, business appraisals, expertise in business in the nature of expert evaluations and reports relating to business matters, business inquiries; compilation and provision of business information; market research for the benefit of others; market research and analysis; rental of advertising space, including on networks such as the Internet; organization of fairs and exhibitions for commercial or advertising purposes in particular in the field of real estate; business statistical information services; sales promotion for others; business management assistance to industrial or commercial companies, consulting on business organization, management, information and inquiries, information compilation, economic forecasting, and market study and research; compilation of data in a computer database, computer file management, administrative management of computers, namely, management of computerized files and databases; secure archiving in the nature of input services for electronic media, namely, compilation and systemization of information into computer databases;" should be deleted, and, In the Statement, Page 1, line 23, after GOODS, "other than those in connection with the field of fresh fruits and vegetables" should be inserted, and, In the Statement, Page 1, lines 23-26, "management of computer files; arranging subscriptions to telecommunication services for others; commercial administration of the licensing of the goods and services of others; advertising agencies;" should be deleted, and, In the Statement, Page 1, line 26, after IMPORT-EXPORT AGENCIES, "other than those in connection with the field of fresh fruits and vegetables" should be inserted, and, In the Statement, Page 1, lines 26-28, "dissemination of advertisements; office machine and equipment rental; employment agencies;" should be deleted, and, In the Statement, Page 1, line 28, after ORDERS, "other than those in connection with the field of fresh fruits and vegetables" should be inserted, and, In the Statement, Page 1, lines 28-32, "personnel management consultancy; shop window dressing; organization of fashion shows for promotional purposes; document reproduction; auctioneering; compilation of statistics; business management of sports people; administrative management of hotels;" should be deleted, and, In the Statement, Page 1, line 33, after CONSUMERS, "other than those in connection with the field of fresh fruits and vegetables" should be inserted, and, In the Statement, Page 1, lines 34- Page 2, line 3, "book-keeping; rental of photocopying machines; rental of advertising time on all communication media; modeling services for advertising or sales promotion purposes; marketing consulting; marketing services; public opinion polling; sponsorship search; personnel recruitment; psychological testing for the selection of personnel; public relations; news clipping services; secretarial services; telemarketing services;" should be deleted, and, In the Statement, Page 2, line 4, after PRODUCTS, "other than those in connection with the field of fresh fruits and vegetables" should be inserted, and, In the Statement, Page 2, line 4, "; BUSINESS INVESTIGATIONS" should be deleted.
BE 'LEADER !
The color(s) red, grey, white and black is/are claimed as a feature of the mark.