35 Advertising; [ compilation and systemization of information into computer databases; ] administration of a customer loyalty and incentive programs which provides promotions to third party organizations, [ discounted hotel fees, discounted green fee costs, discounted memberships, golf travel, accommodation, green fees, discounted car hire, discounted airfare; ] [ organization of trade fairs for commercial or advertising purposes; consultancy and information services in the fields of advertising, compilation and systemization of information and administration of a customer loyalty and incentive program; ] retail store services featuring [ apparatus for recording, transmission or reproduction of sound or images, magnetic data carriers, recording discs, recorded media, computer software, software downloadable from the internet, ] electronic publications, [ online competitions, golf simulation apparatus, swing speed measuring apparatus, compact discs, digital music, telecommunications apparatus, computer games equipment adapted for use with an external display screen or monitor, mouse mats, mobile phone accessories, spectacles and ] sunglasses, [ clothing for protection against accident or injury, paper, cardboard and goods made from these materials, printed matter, book binding material, photographs, stationery, ] printed publications, [ score cards, magazines and newsletters, leather and imitations of leather, trunks and ] travelling bags, [ handbags, ] wash bags, rucksacks, [ wallets, ] [ purses, ] umbrellas, [ parasols and walking sticks, ] unshaped golf club head covers, shoe bags, textiles and textile goods, clothing, footwear, headgear, golf clothing other than gloves, sun visors, [ studs and spikes for shoes and boots, ] [ games and playthings, ] [ playing cards, gymnastic and ] sporting articles, bags adapted for sporting articles, [ shaped golf club head covers, golf club grips, golf clubs, irons and putters, ] [ golf gloves, ] articles and apparatus for use in golf, [ bag stands, ] divot repair tools, golf balls, [ golf ball markers and spotters, ] [ golf ball retrievers, ] golf tees [ and golf tee bags, ] [ golf bag travel covers, golf mats, golf practice apparatus, golf training aids, ] [ and parts and fittings for the aforesaid goods ]