The color(s) WHITE, BLACK, LIGHT GREEN, DARK GREEN, ORANGE, BROWN, SILVER, LIGHT BLUE AND GRAY is/are claimed as a feature of the mark.
"LIQUORE D'ERBE", "MENTA", "FRATELLI" AND "MILANO"
The mark consists of two different sized rectangles, both outlined in dark green and silver. The smaller rectangle is on top and contains the wording "BRANCA MENTA" appearing in dark green, above a solid band appearing in dark green with the wording "EMERALD" appearing in white - the band is outlined on the top and bottom. The rectangle's background appears in white and green with white appearing in the center and fading to dark green towards the ends. The bottom rectangle contains the wording "LIQUORE D'ERBE" in dark green, appearing above the wording/design "FRATELLI BRANCA" which appears on the top of a globe design containing the word "BRANCA" and appearing between two wheat branches. The word "BRANCA" appears to the left of the globe design and the word "MENTA" appears to the right. The word "MILANO" appears beneath the design. The background of the bottom rectangle contains a repetitive design consisting of little light green and white ovals with the wording "FERNET BRANCAMENTA BRANCA" appearing in light green. The two rectangles are separated by a solid band, which is divided in half by an oval containing a building design. The oval is outlined in dark green, light green and white. An orange, brown and dark green building is enclosed in the circle. A light blue and white sky, green grass and bushes and a general industrial background appear around and behind the building. The word "MILANO" appears in dark green and runs across the sky above the building.
BRANCA MENTA EMERALD MILANO FRATELLI BRANCA BRANCA BRANCA MENTA MILANO LIQUORE D'ERBE
The foreign wording in the mark translates into English as follows: "LIQUORE D'ERBE" in the mark is "HERB LIQUOR"; "FRATELLI BRANCA" in the mark is "BRANCA BROTHERS"; "BRANCA MENTA" in the mark is "BRANCA MINT"; "MILANO" in the mark is "MILAN".