35 Advertising; business management; business administration; office functions; organization, operation and supervision of loyalty and incentive schemes; advertising services provided via the Internet; provision of business information; assistance in business management and product and services commercialization; retail services through shops, mail order, electronic means, telecommunications, or other means, connected with any of the following, scientific and/or nautical and/or life-saving and/or teaching apparatus and instruments, magnetic data carriers, recording discs, compact discs and DVDs, data processing equipment and computers, computer hardware and firmware, computer software (including software downloadable from the Internet), mouse mats, mobile phone accessories, spectacles and sunglasses, vehicles, apparatus for locomotion by land and/or air and/or water, boats, yachts, precious metals and their alloys, jewellery including costume jewellery, cufflinks, horological and chronometric instruments, paper and/or cardboard and goods made from these materials (included in class 16), printed matter, book binding material, photographs, stationery, instructional and teaching material (except apparatus), plastic materials for packaging (included in class 16), calendars, leather and/or imitations of leather and goods made of these materials (included in class 18), trunks and travelling bags, handbags, rucksacks, wallets, purses, umbrellas, parasols, walking sticks, furniture, mirrors, picture frames, goods (included in class 20) of wood and/or cork and/or reed and/or cane and/or wicker and/or substitutes for all these materials and/or of plastics, models of boats included in class 20, household and/or kitchen utensils and containers, combs and sponges, brushes (except paint brushes), glassware, porcelain and earthenware (included in class 21), ropes and/or string and/or nets and/or tents and/or awnings and/or tarpaulins and/or sails and/or sacks and/or bags (included in class 22) and goods made of these materials, clothing, footwear, headgear, games and playthings, sporting articles included in class 28, beers, mineral and aerated waters and other non-alcoholic drinks, fruit drinks and fruit juices, syrups and other preparations for making beverages, alcoholic beverages (except beers), wines, spirits, liquors, alcopops, insurance, and electronic publications