The mark consists of a shape outlining the edge of a label to be die-cut; the shape has vertical left and right sides, with convex top and bottom edges. The top edge is a bowed arc with two small convex bumps, one halfway between the left edge and the midpoint, and the other halfway between the midpoint and the right edge. The bottom edge is a convex bowed arc with two small concave curves near the right and left edges. The shape's width-to-height ratio is approximately 1:1.