The applicant claims color as a feature of the mark, namely, teal, green, dark grey, black red, burgundy, pink and white.
The mark consists of a smiling cartoon shark who's body consists of green and teal with a dark grey stripe down the center and who's mouth bears its teeth and shows pink lips with a burgundy and red inner mouth; the words "Atlantis Pools" is wrapping the outer right side of the sharks body.