The applicant claims color as a feature of the mark, namely, are red, black, and gray.
The mark consists of the words "HERO OF THE DAY" formed in a square box. The text is mostly black except the letter 'O' in "HERO" and the letter 'A' in "DAY". The word "HERO" appears at the top. The letter 'O' is represented by a gray bicycle gear. The words "OF" and "THE" are justified on the middle line. The word "DAY" appears on the bottom line. The letter 'A' is represented by a red ribbon forming a loop. The loop is at the center of the square .