The color(s) blue, light blue, white, black, purple, orange, grey, yellow, light yellow and dark yellow is/are claimed as a feature of the mark.
The mark consists of the colors black with white trim appearing in the word EYE and the picture of the eyes, the color white appears in the words ON YOUR KIDS, the colors blue and light blue appear in the clouds and the silhouette of the children, the colors purple, orange and grey also appear in the silhouette of the children, the colors yellow, light yellow and dark yellow appear in the sky, and the color grey appears in the background.