The applicant claims color as a feature of the mark, namely, red, blue, white background.
The mark consists of the three numerals "360" in red and underlined in red at the beginning, followed by the word "SIPHON" capitalized and in blue and underlined in blue, with the blue underline extending past the letter "N" in siphon and then paralleling the N upwards at the same angle as the last stroke in the N, and having an arrow on its top (pointing up), and staying the same blue and the arrow being the same blue. All of the numerals and letters are in arial format and have are bold and in italics.