The mark consists of a label for the goods on which appears the portrait of Frida Kahlo, flowers and leaves, and the wording "FRIDA KAHLO", "ENVASADO DE ORIGEN", "100% DE AGAVE TEQUILA", "ALC. 40% BY VOL"., "80 PROOF", "REPOSADO", and "NET CONTENT 750 ML HECHO EN MEXICO".
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
The color red appears in the background of the label, the color white appears in the wording "FRIDA KAHLO" and "REPOSADO", the color gold appears in the border and in the wording "ENVASADO DE ORIGEN", the color amber appears in the wording "100% DE AGAVE TEQUILA", "NET CONTENT 750 ML HECHO EN MEXICO", and in the earring and portions of the necklaces, the color black appears in the wording "ALC 40% BY VOL." and "80 PROOF", in the outline of the label and in the outlines of the remainder of the wording in the mark, the colors red and black appear in the remainder of the portrait, the colors blue and black appear in the leaves and flowers, and the colors green, white and red appear from left to right respectively in a rectangle below the word "TEQUILA".
The color(s) red, amber, gold, blue, black, green and white is/are claimed as a feature of the mark.
The foreign wording in the mark translates into English as "BOTTLED AT THE SOURCE", "RESTED", and "MADE IN MEXICO".
"ENVASADO DE ORIGEN", "100% DE AGAVE TEQUILA", "ALC. 40% BY VOL.", "80 PROOF", "REPOSADO", AND "NET CONTENT 750 ML HECHO EN MEXICO"