The mark consists of a label for the goods on which appears the portrait of Frida Kahlo, flowers and leaves, and the wording "FRIDA KAHLO", "ENVASADO DE ORIGEN", "100% DE AGAVE TEQUILA", "ALC. 40% BY VOL"., "80 PROOF", "ANEJO, PRODUCCION LIMITADA", and "NET CONTENT 750 ML HECHO EN MEXICO".
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
The color amber appears in the background of the label and in the wording "100% DE AGAVE TEQUILA" and "NET CONTENT 750 ML HECHO EN MEXICO", the color white appears in the wording "FRIDA KAHLO" and "ANEJO", the color gold appears in the border and in the wording "ENVASADO DE ORIGEN", the color black appears in the wording "PRODUCCION LIMITADA", "ALC. 40% BY VOL." and "80 PROOF", in the outline of the label and in the outlines of the remainder of the wording in the mark, the colors amber and black appear in the portrait, the colors blue and black appear in the leaves and flowers, and the colors green, white and red appear from left to right respectively in a rectangle below the word "TEQUILA".
The color(s) amber, blue, black, gold, green, white and red is/are claimed as a feature of the mark.
The foreign wording in the mark translates into English as "BOTTLED AT THE SOURCE", "AGED", "LIMITED PRODUCTION", and "MADE IN MEXICO".
"ENVASADO DE ORIGEN", "100% DE AGAVE TEQUILA", "ALC. 40% BY VOL.", "80 PROOF", "ANEJO", "PRODUCCION LIMITADA", and "NET CONTENT 750 ML HECHO EN MEXICO"