The color(s) blue, gold, red, black and white is/are claimed as a feature of the mark.
The mark consists of the words JOSE CUERVO TROPINA in black stylized letters and surrounded by a white halo, the words LICOR DE TEQUILA in red stylized letters, the wording JOSE CUERVO in white script, a red seal containing the words FABRICA LA ROJENA TEQUILA in gold appearing around a crest in gold all appearing on a blue label with a red and gold boarder.
"LICOR DE TEQUILA, FABRICA" and "TEQUILA"
The name JOSE CUERVO does not identify a living individual.
The foreign wording in the mark translates into English as-- CURVE may be translated into English as "raven or crow," LICORICE DE TEQUILA may be translated into English as "tequila liquor," FABRIC may be translated into English as "factory".
Trademark: 78741906
