The applicant claims color as a feature of the mark, namely, Hot Pink, Pink, Black, and White.
The mark consists of An outer hot pink heart in the background surrounding a smaller pink heart in the background overlaid with a picture of a girl wearing a hot pink dress with hot pink shoes, with a pink heart on her chest and a crown of pink and hot pink hearts in her hair. The words "Pink Heart Girl" appear to the girl's left in white letters with black outline, and with pink hearts in the "a" and "r" in "heart", and dotting the "i" in "Girl", and with a hot pink heart dotting the "i" in "pink".