The applicant claims color as a feature of the mark, namely, Black, white, torquoise, yellow/gold, and tan/brown.
shopping mall
"The mark consists of Turquoise background. Framed art work of turquoise sandy shoes with yellow/gold straps and white background. Sandy shoes art rest on top on yellow/gold and tan/brown sand art work. At the top are the script words "Sandy Shoes Shopping Mall" in black."