The applicant claims color as a feature of the mark, namely, Pantone 288 cv Blue, Pantone 374 cv Green, Pantone 304 cv Powder Blue, 20% Black, Black and White.
The mark consists of Border is Pantone 288 cv, Green background for phone number is Pantone 374 cv, Powder Blue background behind Paw print is Pantone 304 cv, The word "Pet" is white, The word "Choices" is Black, the words "Mobile Pet Salon" is White, The Phone number "1-866-WET-DOGS" is Black and the Paw Print is White
PET CHOICES MOBILE PET SALON 1-866-WET-DOGS