The color(s) red, lavendar, and blue is/are claimed as a feature of the mark.
The mark consists of Stylized letters in bold capitals; "Finleyville" is all red, "Fly" is lavendar, and "er" is in blue. The letters undulate, beginning level, then going down in "ley", then moving back up starting at "ville" and "er" ending level with "Fin". .