The color(s) black, gray and white is/are claimed as a feature of the mark.
The color(s) black appears in the background, in the design of the dog and in the words "ROLL FILM"; gray appears in the words "SIT. STAY," in the festival number (in this example, the number 6) and in the geometrical shapes within the circle; and white appears in the words "DOGFEST FILM FESTIVAL," in some of the geometrical designs within the circle and as a background to the words "SIT.STAY.ROLL FILM.
"DogFest" and "Film Festival"
The mark consists of Gray and white film "countdown" type circle, listing the year of the film festival.
DOG FEST FILM FESTIVAL. SIT. STAY. ROLL FILM. SIX