The color(s) black, white, brown, red, green yellow, blue is/are claimed as a feature of the mark.
"NEW ENGLAND HOTDOG COMPANY"
The mark consists of the words HOT DOG as black with white and brown border; the words NEW ENGLAND COMPANY with yellow and blue shadow; a hotdog with brown bun, brown hotdog, yellow mustard, red ketchup, green relish; background of hotdog with blue interior and red border; overall background of black and red border.