The colors BLUE, PURPLE, YELLOW, RED, WHITE and BLACK are claimed as a feature of the mark.
The color blue appears in a circle that contains the word "PADRES" in dark blue and the word "INTELIGENTES" in white. The color purple appears in a circle that contains the word "NINOS" in dark purple and the word "SEGUROS" in white. The color yellow appears in the duck, the color black in the duck's eye, and the color red in the duck's bill. The color yellow also appears in the arcs that border the circles and duck.
The English translation of the Spanish words "PADRES INTELIGENTES NINOS SEGUROS" is "SMART PARENTS SAFE CHILDREN".