35 Retail stores featuring bottled drinking water, juices, ice, water coolers, crocks and crock stands, dietary and nutrition supplements, vitamins, special dietary and whole foods, home water filtration systems, wholesale distributorships featuring bottled drinking water, juices, ice, water coolers, crocks and crock stands, dietary and nutritional supplements, vitamins, special dietary and whole foods, home water filtration systems; franchising services, namely, offering technical assistance in the establishment of retail stores featuring bottled drinking water, juices, ice, water coolers, crocks and crock stands, dietary and nutritional supplements, vitamins, special dietary and whole foods, home water filtration systems