The colors Light Blue, Dark Blue and Gray are claimed as a feature of the mark.
The Mark consists of a large block lettered "Imerica" with the "I" in Pantone 287 (dark blue); and the letters "MERICA" in Cool Gray 10. In the first arch of the "M" in Imerica is a light blue colored (Pantone 283 light blue) outline of a star which then trails from left to right across the other letters-- "MERICA". Underlying the word "IMERICA" are the words "Life and Health Insurance Company" in Pantone 283 (light blue).
"LIFE AND HEALTH INSURANCE COMPANY"
INSURANCE AMERICA LIFE AND HEALTH INSURANCE COMPANY