35 BUSINESS CONSULTATION SERVICES, NAMELY, ASSISTING FIRMS IN ANALYZING WHY THEIR TECHNOLOGY RELATED DEVELOPMENT PROJECTS FAILED OR COULD FAIL BASED ON FOUR POTENTIAL RISK AREAS; (1) THE TENDENCY OF TECHNOLOGY DELIVERABLES TO INCREASE WITH ADDITION OF FEATURES NOT APPROVED AS PART OF THE REQUESTED TECHNOLOGY DELIVERABLES; (2) THE TENDENCY OF TECHNOLOGY DELIVERABLES TO INCREASE IN FUNCTIONALITY NOT ORIGINALLY CONCEIVED; (3) THE TENDENCY OF TECHNOLOGY PROFESSIONALS WORKING ON THE DELIVERABLES TO REPORT AN ON-TRACK STATUS, WHEN IN FACT THEY HAVE FALLEN BEHIND THE SCHEDULE AND/OR COST AND ARE WORKING HARD TO CATCH-UP AND/OR RETURN TO ORIGINAL COST/TIME PARAMETERS; AND (4) THE TENDENCY OF TECHNOLOGY PROFESSIONALS WORKING ON DELIVERABLES TO REPORT BEING ON-TIME, WHEN IN FACT THEY HAVE FALLEN BEHIND BUT MAKE NO ADDITIONAL EFFORT TO CATCH-UP AND SIMPLY HOPE THAT THEY WILL FINISH ON SCHEDULER/ON BUDGET