16 Greeting cards, greeting cards containing phonographic records, paper and cardboard display units for merchandising products, posters, paper banners, cardboard album covers for phonographic records, calendars, blank and partially printed labels, stickers, post cards, stationery, invitation cards, playing cards, gift wrapping, gift bags, cardboard and paperboard gift packaging and containers; publications, namely, books, magazines, newspapers, flyers, catalogues, booklets, brochures, printed instructional and teaching materials all on the subject of American history