35 Retail store and online retail store services featuring ties, belts, golf shirts, polo shirts, hats, scarves, sweat shirts, t-shirts, pants, sweat suits, jackets, baby bibs not of paper, infant wear, books, letter openers, pens, pencils, paperweights, writing paper, envelopes, bumper stickers, decals, pins, tote bags, all-purpose sports bags, dog collars, dog leashes, umbrellas, chairs, picture and photograph frames, frames for diplomas, non-metal key rings, cups, mugs, drinking glasses, plates, plastic water bottles sold empty, portable coolers, cloth banners, beach towels, blanket throws, needlepoint kits, consisting of needles, thread, and patterns, playing cards, and stuffed toy animals; association services, namely, promoting interests of the alumni of a high school; sports recruiting services for high school athletes; promoting the interests of people involved and concerned with high school sports; providing a web site featuring information and website links regarding high school employment opportunities