The color(s) blue and gray is/are claimed as a feature of the mark.
The mark consists of the word SmartLink in bold lower case letters, with the word "smart" in blue font and slightly above the word "link," which appears in gray font. The cross of the letter T forms an arrow extending over the word "link" and pointing to the letter K. The letter L forms another arrow extending underneath the word "smart" and pointing to the letter S.
SMART LINK