The color(s) black, white, blue, red, and green is/are claimed as a feature of the mark.
The mark consists of black background with "HANDMADE IN SAN FRANCISCO:" in white, "HATS" in blue, "SCARVES" in red, "BAGS" in green, and "AND MORE" in white. "HOOKIN' UP" is written three times, from top to bottom, in white with a blue shadow to the right of the first "HOOKIN' UP", a red shadow to the left of the second "HOOKIN' UP", and a green shadow to the left of the third "HOOKIN' UP". "WWW.HOOKINUPSF.COM" is in white with the first "O" in blue, the second "O" in red, and the third "O" in green.
HANDMADE IN SAN FRANCISCO: HATS, SCARVES, BAGS, AND MORE. HOOKING UP HOOKING UP HOOKING UP HOOKING UP SAN FRANCISCO