The color(s) green, white, blue and black is/are claimed as a feature of the mark.
The mark consists of The color green appears in the standard characters VIVA and the American continents on the globe. The color white appears in the standard characters tv. The color blue appears in the standard characters show and the oceans on the globe. The color black appears in the shadows (3D depth) of the standard characters VIVA. .
VIVA TELEVISION SHOW
The English translation of VIVA in the mark is LIVELY.