The color(s) blue, yellow, tan, black, red, green, brown, purple, orange, and white is/are claimed as a feature of the mark.
The mark consists of a partial blue oval outlined in yellow containing a stylized image of a tan lady with black hair, black and white eyes, white teeth, and red lips, wearing yellow earrings, a blue and yellow dress and hat filled with yellow, red, green, brown, purple, and orange fruit above a blue rectangle with the word "CHIQUITA" in white, and green banana leaves outlined in yellow behind the rectangle.
The English translation of "CHIQUITA" in the mark is little girl.
Trademark: 77767951
