The color(s) red, white, and gray is/are claimed as a feature of the mark.
The mark consists of A box containing a red silhouette of a house, with a white cross in the middle of the silhouette; a red footpath on a gray background leading to the house; to the right of the house the word "Pinnacle" in red, with the words "Senior Care" in gray beneath it; the words "Home Is Where Your Healthcare Is" in red underneath the illustration and the remainder of the word mark.
PINNACLE SENIOR CARE HOME IS WHERE YOUR HEALTH CARE IS