The color(s) black, white and green is/are claimed as a feature of the mark.
"PURE"
The mark consists of a lower case letter "a" in black text next to the word "pure" in smaller white lower case text, with the "u" and the "r" in the word "pure" sharing a common vertical line, and the word "pure" located within a completely filled-in black circle which is surrounded by a green circle.
ADVANTAGE PURE; AIR PURE