Color is not claimed as a feature of the mark.
NO CLAIM IS MADE TO THE EXCLUSIVE RIGHT TO USE THE NON-LATIN CHARACTERS THAT MEAN "CHINA MAINLAND HOT POT CHAIN STORE" APART FROM THE MARK AS SHOWN.
The mark consists of three major elements. The first element is composed of the calligraphic rendering of seven vertically arranged Chinese characters, which can be transliterated as "Tian San Yun Juan Shao Fei Yun" and translated as "Sky Mountain Ram Village Young Obese Ram". The second element is placed to the right of the first element and features a line sketch of the head of a youth, having puffy short hairs, two tiny horns placed on the left and right top of the head with bow ties attached at the bottom of the horns, two large eyes with long eyelashes, a small nose, and a sweet smiling mouth. Three concentric circles are connected to the left side of the youth sketch, with three Chinese characters placed vertically in the center of the rings, and nine Chinese characters placed in the circular belt between the inner-most and the middle ring. The three Chinese characters in the center can be transliterated as "Shao Fei Yun" and translated as "Young Obese Ram". The seven Chinese characters lined up within the circular belt can be transliterated as "Jun Guo Da Lu Huo Guo Lian Suo Dian" and translated as "China Mainland Hot Pot Chain Store". The third element of the mark is placed below the first two elements and consists of seven horizontally arranged English words, "Tian San Yun Juan Shao Fei Yun", which are the transliteration of the seven Chinese characters in the first element.
The top element of seven horizontally non-Latin characters in the mark transliterate to "Tian San Yun Juan Shao Fei Yun," and this means "Sky Mountain Ram Village Young Obese Ram" in English. The three non-Latin characters contained in the circle design in the mark transliterate to "Shao Fei Yun," and this means "Young Obese Ram" in English. The seven non-Latin characters contained in the circle design in the mark transliterate to "Jun Guo Da Lu Huo Guo Lian Suo Dian," and this means "China Mainland Hot Pot Chain Store" in English.
The English translation of "Tian San Yun Juan Shao Fei Yun" is "Sky Mountain Ram Village Young Obese Ram".