The color(s) black, white, orange, and yellow is/are claimed as a feature of the mark.
The mark consists of Black oval with white trim as the background of the logo. A 10-point black & white (grayscale) whitetail deer looking into the logo from the left side and covers the end of the oval. Advanced in white script in the middle of the oval starting in front of the deer's nose. Deer Diary in large block letters colored orange, beginning under the deer (outside of the oval and extending past the oval to the right. The majority of Deer Diary is within the oval under Advanced. A short and fat yellow pencil is on the right edge of the oval and extending down behind the Y in Diary..