35 The bringing together, for the benefit of others, a variety of goods through a retail outlet to enable customers to conveniently view and purchase those goods in the field of instructional, teaching and measuring apparatus and instruments, electronic equipment, computers, computer hardware and software, lifesaving apparatuses, paper, cardboard, articles of paper, portable printing sets, modeling materials, printed publications, photographs, prints, artists' materials, adhesives, paint brushes, photograph albums, scrap books, napkins, bibs, diapers, blackboards, drawing boards, erasers, alphabetical letters and numerals, clothing, headwear, footwear, toys, play things, dolls and accessories, and gymnastic and sporting articles; the bringing together, for the benefit of others, of a variety of goods through a home shopping channel to enable customers to conveniently view and purchase those goods by means of telecommunications or the Internet in the field of instructional, teaching and measuring apparatus and instruments, electronic equipment, computers, computer hardware and software, lifesaving apparatuses, paper, cardboard, articles of paper, portable printing sets, modeling materials, printed publications, photographs, prints, artists' materials, adhesives, paint brushes, photograph albums, scrap books, napkins, bibs, diapers, blackboards, drawing boards, erasers, alphabetical letters and numerals, clothing, headwear, footwear, toys, play things, dolls and accessories, and gymnastic and sporting articles; the bringing together, for the benefit of others, of a variety of goods found in a home shopping catalogue, enabling customers to conveniently view and purchase those goods by mail order, by means of telecommunications or the Internet in the field of instructional, teaching and measuring apparatus and instruments, electronic equipment, computers, computer hardware and software, lifesaving apparatuses, paper, cardboard, articles of paper, portable printing sets, modeling materials, printed publications, photographs, prints, artists' materials, adhesives, paint brushes, photograph albums, scrap books, napkins, bibs, diapers, blackboards, drawing boards, erasers, alphabetical letters and numerals, clothing, headwear, footwear, toys, play things, dolls and accessories, and gymnastic and sporting articles