The color(s) dark green, light green and white is/are claimed as a feature of the mark.
"RESPONSIBLY GROWN" AND "FAIRLY TRADED"
The mark consists of the wording "ecoffee" inside a dark green oval; "Eco" is white, with the "o" represented by a coffee bean; "ffee" is light green. The oval is encircled by the wording "Responsibly Grown" above the oval and "Fairly Traded" on the lower right side of the oval, both dark green; the words are connected by a dark green line on the left side and a dark green branch with leaves on the right side of the oval; one leaf extending into the oval is light green.
ECO COFFEE RESPONSIBLY GROWN FAIRLY TRADED