The color(s) eddie = red, sports = white, Activate! = red play button on top of i in eddie is a white triangle inside of red dot is/are claimed as a feature of the mark.
The mark consists of eddie is written on top of the sports and the catch-phrase Activate! is written below the sports. on the top of the i in eddie in place of the regular dot, is a triangle inside a circle (or play button sign henceforth activate) as the dot..
Trademark: 77491335
