35 Providing an online and mobile device directory information service featuring information regarding, and in the nature of, collegiate life, general interest, classifieds, virtual community, social networking, photo sharing, and transmission of photographic images; advertising and information distribution services, namely, providing classified advertising space via the global computer network and mobile devices; promoting the goods and services of others over the Internet and mobile devices; providing on-line computer and mobile device databases and on-line and mobile device searchable databases in the field of collegiate life, general interest, classifieds, virtual community, social networking, photosharing, video sharing, and transmission of photographic images