Trademark: 77417857
Word
SHELL LUBRICANTS RACE TO REWARDS
Status
Registered
Status Code
800
Status Date
Thursday, March 14, 2019
Serial Number
77417857
Registration Number
3597516
Registration Date
Tuesday, March 31, 2009
Mark Type
3000
Filing Date
Monday, March 10, 2008
Published for Opposition
Tuesday, January 13, 2009

Trademark Owner History
Shell Trademark Management BV - Original Registrant

Classifications
35 Arranging and conducting incentive reward programs to promote the sale of automotive lubricants, car care products and maintenance services
The mark consists of a two-tone blue horizontal oval outlined in silver chrome inscribed with the words "RACE TO REWARDS" in white block capital letters. On either side of the oval are two black-and-white-checkered racing flags surrounded by an orange keyline, which in turn is surrounded by a yellow keyline. Above the oval is the phrase "Shell Lubricants" in white letters. The oval and phrase are superimposed on a light blue star burst design set on a background of gray shadows.
The color(s) blue, light blue, white, silver, yellow, orange, black and gray is/are claimed as a feature of the mark.
"REWARDS"

Trademark Events
Mar 10, 2023
Applicant/Correspondence Changes (Non-Responsive) Entered
Mar 10, 2023
Teas Change Of Correspondence Received
Mar 10, 2023
Teas Change Of Domestic Representatives Address
Mar 10, 2023
Attorney/Dom.Rep.Revoked And/Or Appointed
Mar 10, 2023
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
Mar 10, 2023
Teas Change Of Owner Address Received
Mar 14, 2019
Notice Of Acceptance Of Sec. 8 & 9 - E-Mailed
Mar 14, 2019
Registered And Renewed (First Renewal - 10 Yrs)
Mar 14, 2019
Registered - Sec. 8 (10-Yr) Accepted/Sec. 9 Granted
Mar 14, 2019
Case Assigned To Post Registration Paralegal
Feb 11, 2019
Teas Change Of Correspondence Received
Feb 11, 2019
Teas Section 8 & 9 Received
Nov 28, 2018
Attorney/Dom.Rep.Revoked And/Or Appointed
Nov 28, 2018
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
Mar 31, 2018
Courtesy Reminder - Sec. 8 (10-Yr)/Sec. 9 E-Mailed
Dec 20, 2017
Attorney/Dom.Rep.Revoked And/Or Appointed
Dec 20, 2017
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
Dec 20, 2017
Attorney/Dom.Rep.Revoked And/Or Appointed
Dec 20, 2017
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
May 19, 2014
Notice Of Acceptance Of Sec. 8 & 15 - E-Mailed
May 19, 2014
Registered - Sec. 8 (6-Yr) Accepted & Sec. 15 Ack.
Apr 30, 2014
Registered - Sec. 8 (6-Yr) & Sec. 15 Filed
May 19, 2014
Case Assigned To Post Registration Paralegal
Apr 30, 2014
Teas Section 8 & 15 Received
Mar 31, 2009
Registered-Principal Register
Jan 13, 2009
Published For Opposition
Dec 24, 2008
Notice Of Publication
Dec 10, 2008
Law Office Publication Review Completed
Dec 10, 2008
Assigned To Lie
Dec 4, 2008
Approved For Pub - Principal Register
Nov 26, 2008
Teas/Email Correspondence Entered
Nov 26, 2008
Correspondence Received In Law Office
Nov 26, 2008
Teas Response To Office Action Received
Nov 12, 2008
Teas/Email Correspondence Entered
Nov 11, 2008
Correspondence Received In Law Office
Nov 11, 2008
Teas Response To Office Action Received
Jun 26, 2008
Notification Of Examiner's Amendment/Priority Action E-Mailed
Jun 26, 2008
Examiner's Amendment/Priority Action E-Mailed
Jun 26, 2008
Examiners Amendment And/Or Priority Action - Completed
Jun 18, 2008
Assigned To Examiner
Mar 15, 2008
Notice Of Design Search Code Mailed
Mar 14, 2008
New Application Entered

Trademark Alertz updated from USPTO on 2030-01-24