The color(s) blue, white, black is/are claimed as a feature of the mark.
The mark consists of "PICADOT" with the first four letters spelling "PICA" in all blue coloring and all capitalized. The last three letters spell "DOT" with the "D" and "T" in all white coloring and both "D" and "T" are capitalized. The "O" in "DOT" is bordered in white, is capitalized, and is slightly rounded at the corners to form what looks like a square. The additional features of the letter "O" include a white triangle in the middle with the triangle edges pointing up, down, and to the right; two antennae protruding from the top of the letter "O"; and a blue streak in the center of the letter "O" which begins at the left center and ends at the right center. The letter "O" thus represents a television (TV). The word "PICADOT" is placed on a black background to accentuate its colors. And the words, "Dynamic Online Television", is spelled out on the bottom of the word "PICADOT", beginning at the "C" and ending at the "T" in the word "PICADOT".