The color(s) yellow, red, green, purple, black, white, orange, blue, brown, silver, pink, and beige is/are claimed as a feature of the mark.
The mark consists of the wording "READING REAPS REWARDS" in red with four children reading books and large stars set behind the wording. Also, there is a stylized open book with a face, hands, and legs named "BOOKIE" and a girl named "REESIE READER" with a cat. There are small yellow stars scattered around "READING REAPS REWARDS". The large stars are yellow, red, green, and purple, from left to right. The first reading child on the left has black hair, a purple shirt, and green pants and is reading a white book. The second reading child has black hair, an orange shirt, and is reading a blue book. The third reading child has orange hair, a pink and white shirt, and is reading a purple book. The last reading child on the right has brown hair, a white shirt, and reading a blue book. The child with the cat is located beneath the wording "REAPS" and has black hair, a white bow in her hair, a red and white striped shirt, blue overalls, and red shoes. Her clothing says "I LOVE TO READ" in red. She is carrying a white and red tote bag with red stars around the words "READING REAPS REWARDS" and pointing to the wording "REESIE READER" is in blue. The cat beside her is yellow with small red and blue spots, with blue fur on top of his head, and a silver chain on his neck. The first, third and last reading child have beige skin tones and the second reading child and the girl standing with cat have brown skin tones. The stylized book is blue with a red spine and white pages and is located underneath the wording "READING" It has red arms and legs, white hands and white shoes, white and black eyes, black eyelashes, black hair hanging straight across the forehead, a white mouth, and a red tongue. The wording "BOOKIE" is in red with a red heart comprising the dot in the letter "I".