The color(s) black, red, blue, and orange is/are claimed as a feature of the mark.
The mark consists of the term "BITENLITE" with the letters decreasing in height from the first letter of the term to the letter "N" of the term, and then increasing in height until the last letter of the term. The letters of the term, other than the "N" appear in black, and the "N" is formed with red, blue, and orange lines. A 10-point starburst pattern appears in the mark, imposed behind the letters of the term. The starburst consists of red, blue, and orange lines extending away from the letters of the term at spaced intervals.
BITE AND LIGHT