35 On-line retail store services featuring downloadable ring tones, ring backs, graphic ring tones, music, videos, graphics, images, screensavers, wallpapers, browser skins, logos, animations, emoticons, clip-art, multimedia applications and games, downloadable video and sound recordings featuring entertainment, news, music, weather, sports, reviews, technology and the arts, and downloadable electronic publications, namely, books, magazines, manuals and pamphlets featuring entertainment, news, music, weather, sports, reviews, technology and the arts, available via a global computer network, mobile devices and wireless devices