The color(s) red, white, black, and yellow is/are claimed as a feature of the mark.
"300TH ANNIVERSARY", "1710" AND "2010" AND "NEW BERN NORTH CAROLINA"
The mark consists of a black bear on a red and yellow crest with the dates "1710" and "2010" in black on a white background and "ANNIVERSARY" appears in red on a white background overtop the bear; the wording "300th" appears in white on a red banner above the bear design; "NEW BERN NORTH CAROLINA" appears in white below the design; the background is black with an inside yellow border.