The applicant claims color as a feature of the mark, namely, red pantone 1797 black goudy oldstyle. The mark consists of the word Concord in red, underneath are the words North Carolina in black goudy oldstyle font, underneath that is a black line, underneath that are the words High Performance Living in black, underneath that is a line of red blocks that fades from full color to transparent.
Trademark: 77203634
