The applicant claims color as a feature of the mark, namely, purple, gold, and white.
"EXECUTIVE SUITES SHARED OFFICE CENTERS"
The mark consists of a purple box, framed in gold, containing the words "Highland-March Executive Suites" in white lettering, beneath which appears the words "Shared Office Centers" in purple lettering.
HIGH LAND-MARCH EXECUTIVE SUITES SHARED OFFICE CENTERS