Color is not claimed as a feature of the mark.
"KELOWNA, PILSNER, BREWING, and KELOWNA, B.C."
The mark consists of an oval with the words KELOWNA PILSNER in the centre, the words TREE BREWING in the top arch of oval, the words KELOWNA, B.C. in the bottom arch of the oval, with the sky, mountains, lake and water and a serpeant-like creature in the background.