The applicant claims color as a feature of the mark, namely, burgundy, white, gold and black .
The mark consists of A flat sided oval of burgundy (Pantone color 202) with an all white barn, silo and windmill with stylized letters of COOPER FARMS above. Around the flat sided oval sits a white frame with 2 variegated gold (Pantone color 873) frames and a burgundy (Pantone color 202) frame on the outside. A ribbon of variegated gold (Pantone color 873) sits underneath the flat sided oval with ?Fresh from the Heartland? in the ribbon. No claim is being made herein to the words "Cooper Farms", "Since 1938", or "Fresh from the Heartland". .